WPAOG Media Kit
Advertising with the West Point Association of Graduates print and digital communications provides your business with the opportunity to reach one of the world’s premier target audiences:
All living graduates of the United States Military Academy
Surviving spouses of graduates
Current cadet parents
Faculty, staff, and friends of West Point
West Point Magazine
West Point magazine is the official alumni magazine for graduates of the United States Military Academy. It is published quarterly and has a circulation of 59,000 + per issue. West Point offers fresh content focusing on the Academy of today while also highlighting the 200-year-old traditions that unite all members of the Long Gray Line. Digital editions are available online at WestPointAOG.org/WestPointMagazinepastissues.
First Call
First Call, WPAOG’s e-Newsletter for all West Point graduates, is issued twice a month. This digest of Academy, graduate and cadetrelated news content and photography is curated for maximum interest to graduates. It regularly reaches over 49,700+ actively engaged West Point graduates and achieves an outstanding open rate of over 57 percent.
Parent Review
Parent Review, WPAOG’s e-Newsletter created specifically for the 5,000+ parents of current cadets, is distributed once a month and achieves an outstanding open rate of over 67 percent.
West Point Authors Bookshelf
West Point Authors Bookshelf is a special section within West Point magazine that showcases West Point graduate and faculty authors, as well as selected books about West Point.
For more information contact:
Austin Hunt, Sponsorships/Advertising Manager
845.446.1601/ 1582 or ads@wpaog.org
Advertising Rates and Specs: westpointaog.org/Advertise
Artwork submissions: ads@wpaog.org
Our Audience by the Numbers
Employed in key industries . . .
IT
Defense
Financial Services
Retail
Consulting
Government
Manufacturing
Medical Device
Construction
Engineering
By top companies . . .
Amazon
Deloitte
JP Morgan Chase
Raytheon
Department of the Army
Accenture
Bank of America
Lockheed Martin
EY
BOOZ ALLEN
Our Audience by Region
Top Metro Areas
Washington, DC | New York, NY | Dallas, TX | Atlanta, Georgia
About West Point
The United States Military Academy at West Point is a four-year, co-educational, federal, liberal arts college located 50 miles north of New York City. It was founded in 1802 as America’s first college of engineering, and continues today as the world’s premier leaderdevelopment institution, consistently ranked among top colleges in the country. Its mission remains constant—to educate, train, and inspire the Corps of Cadets so that each graduate is a commissioned leader of character committed to the values of Duty, Honor, Country and prepared for a career of professional excellence and service to the nation as an officer in the U. S. Army.
West Point magazine Rates
(includes online digital edition)
1x | 2x-5% | 4x-10% | |
---|---|---|---|
C2 | $ 6,342 | $ 6,025 | $ 5,670 |
C3 | 5,072 | 4,820 | 4,564 |
C4 | 6,342 | 6,025 | 5,670 |
Page 1 | 5,389 | 5,120 | 4,850 |
Full Page | 4,620 | 4,189 | 3,969 |
1/2 Page | 3,171 | 3,012 | 2,854 |
1/3 Page | 2,535 | 2,409 | 2,283 |
1/4 Page | 1,903 | 1,808 | 1,712 |
Magazine Wrap | 13,230 | 12,569 | N/A |
FILES FOR ALL PRINT ADS MUST BE NAMED AS FOLLOWS: Company name_year-season_size of ad
West Point magazine and e-Newsletter combination rates are available upon request.
West Point magazine deadlines*
Issue Date | Space Reservations | Materials Due |
---|---|---|
Winter | Mid-September | Mid-November |
Spring | Mid-December | Mid-February |
Summer | Mid-March | Mid-May |
Fall | Mid-June | Mid-August |
*Dates are subject to change. Printed wraps must be provided 8 weeks prior to print deadline. For specific dates, contact ads@wpaog.org
West Point Author Bookshelf Rates*
Per issue (Spring or Fall) | |
---|---|
West Point affiliated authors (Grads, spouses, cadet parents, USMA professors) | $595 |
Non-affiliated authors | $795 |
Please include the following with your submission:
- A high resolution front cover image (at least 1MB, jpeg preferred)
- Entire ad content must total no more than 90 words including: book title, author name (w/class year if a grad), brief description of book, and bookseller info. Microsoft Word is preferred for copy submission.
West Point Author Bookshelf Deadlines
Issue Date | Space Reservations | Materials Due |
---|---|---|
Spring | Mid-December | Mid-January |
Fall | Mid-June | Mid-July |
e-Newsletter Rates (includes First Call and Parent Review)
Per month (2 issues) | |
---|---|
Standard size ad (275w x 80h pixels at 72 ppi) | $800 |
Large size ad (275w x 147h pixels at 72 ppi) | $1,500 |
Deadline for space reservations and materials is one month prior to issue date.
e-Newsletter ad format: RGB jpeg. Files may be emailed to ads@wpaog.org.
FILES FOR ALL DIGITAL ADS MUST BE NAMED AS FOLLOWS: Company name_year-season_Newsletter title
Notes
- Advertising accepted for West Point magazine and First Call and Parent Review e-Newsletters must be pre-paid by materials deadline.
- Those advertisers contracted for premium placement receive “first right of refusal” for same placement on a consecutive contract.
- Advertisers are limited to 2 insertions in one issue of West Point magazine due to space limitations (does not include sponsorship recognition).
- Advertisements for political causes, candidates and campaigns are prohibited.
For more information contact:
Austin Hunt, Sponsorships/Advertising Manager
845.446.1601/ 1582 or ads@wpaog.org
Advertising Rates and Specs: westpointaog.org/Advertise
Artwork submissions: ads@wpaog.org
View and print WPAOG Media Kit PDF here.
*The West Point Association of Graduates’ editorial review committee has the right to refuse Authors Bookshelf advertising based upon a review and evaluation of submitted excerpts and or publicly available book reviews and publisher’s submissions. Criteria include 1) use of profanity, vulgarity and or slanderous language; 2) disparaging content that could be harmful to the Corps of Cadets, US Army and or Military; and 3) misalignment with the WPAOG mission to support West Point and the Long Gray Line.
Digital file(s) required for all ad submissions. Format: PDF/X-1a. High resolution (300dpi) PDF files must be provided as CMYK with fonts and images embedded. Files may be emailed to ads@wpaog.org.