Sponsorship Opportunities
Just as military music has supported and inspired our service members for centuries, becoming a West Point Association of Graduates sponsor will ensure that future service members, veterans and graduates are marching in step and staying connected with your organization and the Academy.
Sound off with your support! Become a WPAOG sponsor today!
Customize your sponsorship package
All sponsorship opportunities are open to customization based on the sponsor’s mission and initiatives. In addition to the outlined promotional opportunities for each donation, your sponsorship is also a tax-deductible gift—minus a portion associated with tangible benefits such as event tickets. (Sponsor may waive any or all tangible benefits.)
Why is sponsorship important?
Becoming a WPAOG sponsor helps connect members of the Long Gray Line to organizations that have missions aligned with WPAOG and its graduates. In addition, sponsorships support graduates, veterans, service members and their families by increasing their access to both digital and in-person programs. Sponsorship also ensures that, throughout your sponsorship period, your organization’s support is embedded within the alumni experience. If you would like to become a WPAOG sponsor in perpetuity, event endowments are available through WPAOG Planned Giving.
Explore Our 2024 Opportunities
- West Point Women’s Conference
- WPAOG Career Services
- WPAOG GO ARMY! BEAT NAVY! Tailgate
- WPAOG Home Football Tailgates
- WPAOG Leaders Conference
- WPAOG Podcast
Check Out Our Long Gray Line Sponsors
The “Big Brass” Sponsorship
Events
Featured sponsorship of the following events, including print/digital signage on-site
- West Point Entrepreneur Summit (Includes oneannual networking event)*
- WPAOG GO ARMY! BEAT NAVY! Tailgate and Suite(s)*
- Grad March Back
- All USMA Class Reunion Welcome Receptions at Herbert Alumni Center
- One SACC Job Fair (In-Person)
- One SACC Virtual Job Fair
- WPAOG home football open house tailgates atWest Point
- Alumni Golf Outing
- West Point Women’s Conference*
- Joint Service Academy Alumni Executives Conference (JSAAEC)
Access
- Suite passes/parking to the Army-Navy Football Game withcomplimentary hotel
- Suite passes/parking to the Army vs. Air Force Football Game
- Tickets/parking to WPAOG GO ARMY! BEAT NAVY! Tailgate
- Complimentary invitation(s) (including hotel reservation) to attend the West Point Entrepreneur Summit
- Complimentary invitation(s) (including hotel reservation) to attend the West Point Women’s Conference
- Tickets/parking to home football game(s) at West Point
- Rockbound Highland Home Grad Insider Tour at West Point
On-Site/Online/Print Marketing
- Sponsor booth/activation at event
- Event website recognition/linked content
- Event registrant email correspondence
- Event programs (digital and/or print)
- Event menus
- Exclusivity on event mobile apps
- Meet and Greet access to keynote/VIP speakers
- Custom Snapchat Filter for Army Navy Football Game
- First Call e-Newsletter ads (24 issues/year, 49,700+ circulation)
- West Point magazine ad (4 issues/year, 59,000+ circulation)
- WPAOG Podcast commercials (30-45 seconds)
- Social media recognition across multiple WPAOG platforms
- Branding on professional event recap videos
- WPAOG Career Services website/social media/e-Newsletters including job postings
- Sallyport group/event pages
- Class and Society Leader Updates (monthly email blasts)
- Branding on mobile charging station(s) at events
- Sponsor curated webinar
- Herbert Alumni Center, Class of ’64 Rotunda Welcome Screen Branding
- Custom award/coin branding
- Logo recognition on event photo booth (includes prints)
Merchandise
- Event merchandise
- Event headquarters hotel key card sponsor
- Branding on select registration bags
- Promotional items in class reunion registration bags
- Tailgate swag at all sponsored Army football tailgates
The “Drum Major” Sponsorship
Events
Featured sponsorship of the following events, including print/digital signage on-site
- West Point Entrepreneur Summit
- WPAOG GO ARMY! BEAT NAVY! Tailgate and Suite(s)
- Grad March Back
- One USMA Class Reunion Welcome Reception at Herbert Alumni Center
- One SACC Job Fair (In-Person)
- One SACC Virtual Job Fair
- Select WPAOG home football open house tailgates at West Point
- Alumni Golf Outing
- West Point Women’s Conference
- Joint Service Academy Alumni Executives Conference (JSAAEC)
Access
- Suite passes/parking to the Army-Navy Football Game
- Tickets/parking to WPAOG GO ARMY! BEAT NAVY! Tailgate
- Complimentary invitation(s) (including hotel reservation) to attend the West Point Entrepreneur Summit
- Complimentary invitation(s) (including hotel reservation) to attend the West Point Women’s Conference
- Tickets/parking to home football game(s) at West Point
- Rockbound Highland Home Grad Insider Tour at West Point
On-Site/Online/Print Marketing
- Sponsor booth/activation at event
- Event website recognition/linked content
- Event registrant email correspondence
- Event programs (digital and/or print)
- Event mobile apps
- First Call e-Newsletter Ad (24 issues/year, 49,700+ circulation)
- West Point Magazine sponsor thank you
- WPAOG Podcast commercial (30-45 seconds)
- Social media recognition across multiple WPAOG platforms
- WPAOG Career Services website/social media/e-Newsletters including job postings
- Sallyport group/event pages
- Class and Society Leader Updates (monthly email blasts)
- Branding on mobile charging station(s) at events
- Sponsor curated webinar
Merchandise
- Event merchandise
- Promotional items in sponsored event registration bags
- Promotional items in class reunion registration bags
- Tailgate swag at all sponsored Army football tailgates
The “Hellcats” Sponsorship
Events
Sponsorship of the following events, including print/digital signage on-site
- West Point Entrepreneur Summit
- WPAOG GO ARMY! BEAT NAVY! Tailgate
- One USMA Class Reunion Welcome Reception
- One SACC Virtual Job Fair
- One home football open house tailgate at West Point
- West Point Women’s Conference
- Joint Service Academy Alumni Executives Conference (JSAAEC)
Access
- One pair of suite passes/parking to the Army-Navy Football Game
- Tickets/parking to WPAOG GO ARMY! BEAT NAVY! Tailgate
- Complimentary invitation(s) to attend the West Point Entrepreneur Summit
- Complimentary invitation(s) to attend the West Point Women’s Conference
- One pair of tickets to home football game at West Point
- Rockbound Highland Home Grad Insider Tour at West Point
On-Site/Online/Print Marketing
- Sponsor booth/activation at event
- Event website recognition/linked content
- Event registrant email correspondence
- Event programs (digital and/or print)
- Event mobile apps
- First Call e-Newsletter sponsor thank you
- West Point Magazine sponsor thank you
- WPAOG Podcast commercial (30-45 seconds)
- Social media recognition on select WPAOG platforms
- WPAOG Career Services website/social media/eNewsletters including job postings
- Sallyport group/event pages for sponsored event
- Class and Society Leader Updates (monthly email blasts)
Merchandise
- Event merchandise
- Promotional items in sponsored event registration bags
- Promotional items in class reunion registration bags
- Tailgate swag at all sponsored Army football tailgates
The “Benny Havens” Sponsorship
Events
Option to sponsor two of the following events, including print/digital signage on-site
- West Point Entrepreneur Summit
- WPAOG GO ARMY! BEAT NAVY! Tailgate
- Grad March Back
- Alumni Golf Outing
- West Point Women’s Conference
- Joint Service Academy A
Access
- Tickets/parking to WPAOG GO ARMY! BEAT NAVY! Tailgate
- Complimentary invitation(s) to attend sponsored events
- Rockbound Highland Home Grad Insider Tour at West Point
On-Site/Online/Print Marketing
- Sponsor booth/activation at event
- Event website recognition/linked content
- Event registrant email correspondence
- Event programs (digital and/or print)
- Event mobile apps
- First Call e-Newsletter sponsor thank you
- West Point Magazine sponsor thank you
- Social media recognition on select WPAOG platforms
- WPAOG Career Services website/social media/eNewsletters including job postings
- Sallyport group/event pages for sponsored event
- Class and Society Leader Updates (monthly email blasts)
Merchandise
- Option to provide event merchandise
- Promotional items in sponsored event registration bags
- Promotional items in class reunion registration bags
The “Rock the Black and Gold” Sponsorship
Events
Option to sponsor one of the following events, including print/digital signage on-site
- West Point Entrepreneur Summit
- WPAOG GO ARMY! BEAT NAVY! Tailgate
- Grad March Back
- Alumni Golf Outing
- West Point Women’s Conference
- Joint Service Academy Alumni Executives Conference (JSAAEC)
Access
- Tickets to WPAOG GO ARMY! BEAT NAVY! Tailgate
- Complimentary invitation(s) to attend sponsored events
- Rockbound Highland Home Grad Insider Tour at West Point
On-Site/Online/Print Marketing
- Sponsor booth/activation at event
- Event website recognition/linked content
- Event registrant email correspondence
- Event programs (digital and/or print)
- Event mobile apps
- First Call e-Newsletter sponsor thank you
- West Point Magazine sponsor thank you
- Social media recognition on select WPAOG platforms
- Sallyport group/event pages for sponsored event
Merchandise
- Option to provide event swag
- Promotional items in sponsored event registration bags
- Promotional items in class reunion registration bags
The “Tailgater” Sponsorship
What’s Included
- Sponsor all Saturday home football game open houses hosted by WPAOG at Herbert Alumni Center (A stone’s throw away from Michie Stadium. We see 1,000+ tailgaters each open house)
- Sponsor branding, including booth/activation at tailgates
- Includes WPAOG GO ARMY! BEAT NAVY! Tailgate at Army-Navy Football Game with all-inclusive admission
- One pair of suite passes/parking to the Army-Navy Football Game
- Season passes to home games with parking
- Custom branded menus (including featured beverage/ tailgate cups)
- Custom branded tailgate sports, including cornhole and/or Kan Jam™
- Option to provide tailgate merchandise
- WPAOG website recognition/linked content
- Sallyport event page recognition
- First Call e-Newsletter sponsor recognition/linked content
- Herbert Alumni Center Class of ‘64 Rotunda Welcome Screen Digital Branding
- WiFi Network named after sponsor during home games Herbert Alumni Center
- WPAOG Gift Shop Discount Code
- Sponsor recognition/linked content in Society Leader Updates (monthly email blast)
2023 Dates
- September 9
- October 7
- October 14
- October 28
- November 11
- November 18
- December 9 (Foxborough, MA)
The WPAOG Podcast: Presenting Sponsorship
Become a presenting sponsor of the WPAOG Podcast, a strategic initiative focused on tailored audible communications to further inform graduates on current WPAOG projects, events, and USMA updates. This customized content is mainly for USMA alumni and the West Point community and is solely produced by the West Point Association of Graduates. This is the only all-encompassing, West Point focused podcast produced at the United States Military Academy. The podcast is released bi-weekly and is available on Apple Podcasts, Spotify, Amazon Audible, Google Podcasts, and iHeartRadio.
Podcast Stats
- 52 currently released episodes including high-profile grads such as Mike “Coach K” Krzyzewski ’69 and BG Shane Reeves ’96, Dean of the Academic Board
- 30,026 downloads from a constituent base of 50,737
What’s Included
- Sponsor mention once per episode (minimum of 24 episodes per year)
- Sponsor branding on WPAOG Podcast Website
- Sponsor mention in First Call e-Newsletter (24 issues/year, 49,700+ circulation)
- Social media recognition on select WPAOG platforms
Event Exhibitors and Product Sponsors
Event Exhibitors*
- Receive one 6-8 ft table and power provided by event staff.
- Host a branded booth/activation at any of the following events:
- Grad March Back
- The Iris and Herman Bulls ’78 Family West Point Diversity & Inclusion Leadership Conference
- Joint Service Academy Alumni Executives Conference (JSAAEC)
- USMA Class Reunion Welcome
- West Point Entrepreneur Summit
- West Point Golf Invitational
- West Point Women’s Conference
- WPAOG Leaders Conference (sponsored by the Class of 1967)
Alumni Event Product Sponsors*
- Donate product samples to display on-site at events
- Receive logo recognition and branding opportunities
- Get your product in all registration bags for attendees
- Food/Beverage/Alcohol product sponsors may help customize on-site menus for attendees
- Receive presenting title rights by donating enough samples for all attendees e.g., “the official snack bar of the Entrepreneur Summit”
*Event exhibitors include but are not limited to authors, artists, photographers, non-profits, and privately owned businesses. Sponsor signage and products subject to WPAOG approval. Meals not included. Does NOT include logo recognition on any event materials or communications leading up to or after the event.
Sponsor signage subject to approval. All packages and benefits will be allocated on a “first-come, first-served” basis. Quantities are limited. Sponsor may waive certain benefits to increase the tax-deductible portion of the sponsorship
Advertise with us!
Explore how you can promote your business with digital and/or print advertising with WPAOG.