Advertising Rates and Specs
West Point Magazine and First Call eNewsletter
Advertising Rates and Specifications
West Point magazine, launched in Winter 2011 and issued four times each year, delivers an exciting, informational, and visually-engaging chronicle of West Point academics, initiatives, events, cadets, and graduates. Advertising insertions in West Point magazine provide you with exposure to a global body of over 49,000 living graduates, as well as civilians and military personnel stationed or working at West Point and VIP visitors to the Academy.
First Call, the Association’s eNewsletter, is issued three times each month: one is a special edition focusing on Travel, Careers, Classes, or Development Initiatives; the other two are regular editions carrying news of interest to graduates. 
West Point Magazine Only
| Rates |
1x |
2x ‐ 5% |
4x ‐ 10% |
| Inside Front Cover (C2) |
$5,750 |
5,463 |
5,175 |
| Inside Back Cover (C3) |
4,600 |
4,370 |
4,140 |
| Back Cover (C4) |
5,750 |
5,463 |
5,175 |
| Page 1 |
4,888 |
4,644 |
4,399 |
| Page 5 |
4,456 |
4,233 |
4,010 |
| Page 7 |
4,456 |
4,233 |
4,010 |
| Full Page |
4,000 |
3,800 |
3,600 |
| 1/2 Page |
2,875 |
2,731 |
2,588 |
| 1/3 Page |
2,300 |
2,185 |
2,070 |
| 1/4 Page |
1,725 |
1,639 |
1,553 |
| Magazine Wrap* |
12,000 |
11,400 |
|
*Printed wraps must be provided 8 weeks prior to print deadline.
WPAOG produces an online version of West Point magazine that is posted on our website and has an iPad app for the magazine. The cost for URLs in your ad to be made into hotlinks is $50 per link, in addition to the cost of your print ad.
Combo West Point Magazine & First Call eNewsletter
| Rates |
1x |
2x ‐ 5% |
4x ‐ 10% |
| Inside Front Cover (C2) |
$6,475 |
6,223 |
5,895 |
| Inside Back Cover (C3) |
5,325 |
5,130 |
4,860 |
| Back Cover (C4) |
6,475 |
6,223 |
5,895 |
| Page 1 |
5,613 |
5,404 |
5,119 |
| Page 5 |
5,181 |
4,993 |
4,730 |
| Page 7 |
5,181 |
4,993 |
4,730 |
| Full Page |
4,725 |
4,560 |
4,320 |
| 1/2 Page |
3,600 |
3,491 |
3,308 |
| 1/3 Page |
3,050 |
2,945 |
2,790 |
| 1/4 Page |
2,475 |
2,399 |
2,273 |
First Call eNewsletter only Rates
| (150 pixels x 70 pixels) |
1 mo., 2 issues |
6 mos., 12 issues |
12 mo., 24 issues |
| |
$ 800 |
$ 700 |
$ 600 |
First Call eNewsletter is issued the 1st, 2nd and 4th Tuesdays of each month. Deadline for materials & payment is one month prior to issue date. Advertisers may choose in which issues of First Call their insertion will appear.
| West Point Magazine |
Deadlines |
Click here for ad sizes |
| Issue Date |
Space Reservations |
Materials Due |
| Summer 2013 |
April 8 |
May 6 |
| Fall 2013 |
July 9 |
August 9 |
| Winter 2014 |
October 7 |
November 6 |
| Spring 2014 |
January 6 |
February 3 |
Advertising for West Point Magazine or for both magazine & eNewsletter
Mail materials on CD & checks payable to:
West Point Association of Graduates
698 Mills Road, West Point, New York 10996 Phone: 845.446.1577
Attn: Amelia Velez email amelia.velez@wpaog.org
Advertising for First Call eNewsletter Only
Material for the eNewsletter may be emailed to danielle.sweet@wpaog.org.
Mail checks to:
West Point Association of Graduates
Attn: Advertising
698 Mills Road, West Point, New York 10996 Phone: 845.446.1514